Tenali Double Horse broadens its reach
Tenali Double Horse broadens its reach with expansion into new markets and sales channels, strengthening distribution, retail partnerships, and e‑commerce presence to serve more consumers.
Tenali Double Horse broadens its reach
With two decades of agricultural excellence, Tenali Double Horse, a premium pulses brand from Tenali in Andhra Pradesh’s Guntur district, is broadening its retail reach by tapping into India’s fast-growing digital consumer base.
Nearly 20% of its online business now comes through Instamart, supporting its growth into new markets. Today, Tenali Double Horse, a small brand born in the heart of Andhra Pradesh, is accessible across 12 Indian States including Telangana, according to a press release.
This highlights how quick commerce platforms are enabling legacy and regional brands to reach wider geographies and new customer segments, particularly urban consumers seeking speed, quality, and convenience. Founded by Mohan Shyam Prasad in 2005, the brand’s entry into quick commerce via Instamart shows how it is spreading very fast.
“At Instamart, we’re committed to enabling India’s most trusted and promising brands to reach consumers with speed, quality, and ease. Tenali Double Horse represents the best of regional excellence, and our partnership showcases how traditional businesses can thrive in the quick commerce ecosystem,” said Arjun Choudhary, VP Revenue & Growth, Instamart.
